Management and the Arts

الغلاف الأمامي
CRC Press, 21‏/08‏/2012 - 496 من الصفحات
Management and the Arts, Fourth Edition provides you with theory and practical applications from all management perspectives including planning, marketing, finance, economics, organizational, staffing, and group dynamics ALL related to an arts organization. Whether you are a manager in a theatre, museum, dance company, or opera, you will gain useful insights into management. Topics written especially to help you with your management skills include:

* How arts organizations and management evolved
* The theories and processes behind strategic planning and decision making
* Organizing and organizational design
* Staffing and personal relations
* The tools and techniques available from communicating effectively and keeping track of information
* Budgeting, fundraising, and financial management
* Integrating various management theories and practical applications
* How to work effectively with boards
* Sections on e-marketing and Web marketing
* Includes: case studies, statistics, career, and financial information

Revised to reflect the latest thinking and trends in managing organizations and people, Management and the Arts, Fourth Edition features class-tested questions in each chapter, which help you to integrate the material and develop ideas as to how the situations and problems could have been handled. Case studies focus on the challenges facing managers and organizations every day, and "In The News quotes give you real-world examples of principles and theories. Developing career skills and options, graduate and postgraduate training opportunities, and professional organizations and conferences are highlighted.

من داخل الكتاب

المحتوى

Chapter 1 Management and the Arts
1
Chapter 2 Arts Organizations and Arts Management
23
Chapter 3 Management History and Trends
59
Chapter 4 The Adaptive Arts Organization
83
Chapter 5 Planning and Decision Making
121
Chapter 6 Organizing and Organizational Design
155
Chapter 7 Human Resources and the Arts
187
Chapter 8 Leadership and Group Dynamics
221
Chapter 9 Operations and Budgeting
265
Chapter 10 Economics and Financial Management
301
Chapter 11 Marketing and the Arts
345
Chapter 12 Fundraising
379
Chapter 13 Integrating Management Styles and Theories
419
Chapter 14 Career Options and Preparing for the Job Market
443
Index
465
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