Business Solutions for the Global Poor: Creating Social and Economic Value

الغلاف الأمامي
V. Kashturi Rangan, John A. Quelch, Gustavo Herrero, Brooke Barton
John Wiley & Sons, 03‏/02‏/2007 - 450 من الصفحات
Based on research presented at The Harvard Business School’s first-ever conference on business approaches to poverty alleviation, Business Solutions for the Global Poor brings together perspectives from leading academics and corporate, non-profit and public sector managers. The contributors draw on practical and dynamic how-to insights from leading BOP ventures from more than twenty countries world-wide. This important volume reflects poverty’s multi-faceted nature and a broad range of actors—multinational and local businesses, entrepreneurs, civil society organizations and governments—that play a role in its alleviation.
 

المحتوى

Part I JUST WHO ARE THE POOR?
13
Part II MEETING THE BASIC NEEDS OF THE POOR
51
Part III BUILDING THE BOP VALUE CHAIN
125
Part IV BUSINESS AND LEADERSHIP MODELS
191
Part V THE ROLE OF GOVERNMENT AND CIVIL SOCIETY
235
Part VI MEASURING SUCCESS
307
Appendix CONFERENCE PARTICIPANTS
374
NOTES
382
REFERENCES
403
ABOUT THE CONTRIBUTORS
416
ABOUT THE EDITORS
419
Index
423
حقوق النشر

طبعات أخرى - عرض جميع المقتطفات

عبارات ومصطلحات مألوفة

نبذة عن المؤلف (2007)

V. Kasturi (Kash) Rangan is the Malcolm P. McNair Professor of Marketing at Harvard Business School and cochairman of the School's Social Enterprise Initiative.

John A. Quelch is senior associate dean and Lincoln Filene Professor of Business Administration at Harvard Business School and?was formerly dean of London Business School.

Gustavo Herrero is the executive director of the HBS Latin American Research Center in Buenos Aires, Argentina.

Brooke Barton is research associate with the HBS Global Poverty Initiative.

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